Yes, if there is a "no account" option, then this is even better.
But sadly a lot of places I saw do not offer this -- you are forced to make an account to purchase. I am not sure why. Maybe they think they can improve engagement/recognition by forcing users to make an account? Or maybe they are too lazy to implement no-account workflows? Or a misguided thought that sending detailed receipts by email is bad?
(The goal of store accounts are: (1) provide list of active orders; (2) for individual order, show user the order status; (3) once order is complete, show order details with easy re-order links. This can definitely be all done with email, but this seems to be unpopular with some users. So many stores have to implement web-only flow, which needs account for authentication. And at this point, many of them just stop.)
But sadly a lot of places I saw do not offer this -- you are forced to make an account to purchase. I am not sure why. Maybe they think they can improve engagement/recognition by forcing users to make an account? Or maybe they are too lazy to implement no-account workflows? Or a misguided thought that sending detailed receipts by email is bad?
(The goal of store accounts are: (1) provide list of active orders; (2) for individual order, show user the order status; (3) once order is complete, show order details with easy re-order links. This can definitely be all done with email, but this seems to be unpopular with some users. So many stores have to implement web-only flow, which needs account for authentication. And at this point, many of them just stop.)