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It's true that Facebook almost certainly tracks users through the like button, but that is different than what is being talked about here. When Facebook tracks that you read a webpage through a like button, they do not display it in your friends feeds.

While many people reasonably aren't comfortable with Facebook knowing where you're going all the time, it is a very different thing than Facebook sharing that knowledge with all of your Facebook friends.

That feature, the one the original article is talking about, requires you to specifically opt-in before the "Bob read an article about sexual dysfunction" starts showing up in everyone else's news feeds.




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