I see a lot of blame to the Olympics format here, but I think it's the broadcast model making it harder to adapt to modern times.
The Olympics have a lot of 1-minute clips that would be perfect for TikTok or a short YouTube video, but even in countries with good Olympics coverage the seem stuck in a TV-like format where you cannot publish anything without permission of whichever company bought the rights in your country.
This is a pity, because the Olympics are objectively great: seeing the end result of years of effort by the greatest athletes in the world is the best motivation anyone can have to achieve more in life.
The Olympics have a lot of 1-minute clips that would be perfect for TikTok or a short YouTube video, but even in countries with good Olympics coverage the seem stuck in a TV-like format where you cannot publish anything without permission of whichever company bought the rights in your country.
This is a pity, because the Olympics are objectively great: seeing the end result of years of effort by the greatest athletes in the world is the best motivation anyone can have to achieve more in life.