Great concept, nice delivery too! I hope this works out, if you have any case studies perhaps from your test clients, I'd love to read them and maybe show this to my marketing director.
Though I have one pause: "Viral". Has use of the word viral essentially trumped "social"? I don't mean to knock the work you've done here, because you've put work into it and I'd like to use it myself. I just want to know why the term viral has been slapped on your product, it's not viral because you say it is (http://johngushue.typepad.com/blog/2010/05/its-not-viral-jus...). Keep this motto in mind: "Under promise, over deliver". If someone signs up for this expecting instant viral success, and fails, that hurts your brand, no?
Though I have one pause: "Viral". Has use of the word viral essentially trumped "social"? I don't mean to knock the work you've done here, because you've put work into it and I'd like to use it myself. I just want to know why the term viral has been slapped on your product, it's not viral because you say it is (http://johngushue.typepad.com/blog/2010/05/its-not-viral-jus...). Keep this motto in mind: "Under promise, over deliver". If someone signs up for this expecting instant viral success, and fails, that hurts your brand, no?
Good luck, I've bookmarked this :)