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Yep, the article is a "listicle", content-farm triviality. It also doesn't explain what 'wealthy families' are.

A family say of a doctor or small business owner with a shop and three houses in their name (which could easily lose during some economic downturn, family issue, etc, not to mention have to divide to children)?

Someone like Rothchild, Rockefeller, Bezos, etc, or at least, families with 100s of millions in their name?

Those two cases have quite different survining characteristics...

E.g. "The richest families in Florence in 1427 are still the richest families in Florence"

https://qz.com/694340/the-richest-families-in-florence-in-14...




Excellent source. Also mentions persistence of high social status in the UK for eight (!!!) generations, and same in post-Mao China.

Wish there would be more research into this.




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