I don't think CI/CD has anything to do with product features getting added so rapidly.
If there's an app were through CI/CD you aren't adding new features but fixing usability bugs and security holes, would you still feel the same about CI?
I'd argue that continuous integration is great, but continuous deployment might not be. Real customers don't need to be aware of the continuous integration, so it just keeps things (mostly) working without disrupting users. Whereas continuous deployment (to production) means they get surprise changes all the time and can't schedule things around disruption.
If there's an app were through CI/CD you aren't adding new features but fixing usability bugs and security holes, would you still feel the same about CI?