I'm not buying the tribal argument, that I'm the wrong user for Google. The results are shite across the board regardless of tribe.
I think they've accepted that SEO has killed past ranking algorithms and are rebuilding rank from the ground up using ML with the entire internet as guinea pig. All of the crap results we're weeding through now is grist for the ML mill.
I am literally typing exact phrases for content I know is there and not getting the results I should.
I think they've cut the cord with past algorithms, not an incremental update, a major one.
My thinking so doesn't make it so, however, so just my two cents.
I think they've accepted that SEO has killed past ranking algorithms and are rebuilding rank from the ground up using ML with the entire internet as guinea pig. All of the crap results we're weeding through now is grist for the ML mill.
I am literally typing exact phrases for content I know is there and not getting the results I should.
I think they've cut the cord with past algorithms, not an incremental update, a major one.
My thinking so doesn't make it so, however, so just my two cents.