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Delta airlines certainly thought so to the degree that they themselves don't call it "Delta" but rather the numerical designation 1.617.2. https://www.msn.com/en-us/travel/news/delta-air-lines-really...



Yet in that same article they admit they hadn’t seen any actual negative impact.

If you’re going to name your airline after the fourth letter of the Greek alphabet you can’t exactly claim ownership over the name or insist that nobody else ever use it for anything.


And yet, if your name matches the 14th letter and is itself only two letters long in the Latin alphabet ...




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