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Anyone who would buy MarketBrief already has superior tools for parsing SEC filings. The SEC does not impose a standard filing format, so MarketBrief must generate a parser/rule set for every company. Essentially, they do the same thing that current players already do, but without having specialists who know the intimate quirks of the company they're analyzing.

MarketBrief's target market is the unsophisticated investor who doesn't want the raw data. It's not useful to lawyers or day traders as previous posters in other MB threads have suggested, because MarketBrief doesn't offer the information that would be pertinent tp those. That could be modified on MB's end, but not easily because they can't use a standardized algorithm.

IOW...MB has the same problem Groupon does: their business model sounds sexy, and even looks sexy at first glance, but it really doesn't scale.




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