>Another thing WhatsApp did well is they targeted ALL phones. They didn’t abandon their users like the fang-bangers (sorry been watching True Blood— FAANG is an annoying acronym so they are hereby fang-bangers).
That was clearly the killer "feature." Whatsapp is synonymous with communication on the developing world because of this. I remember when I was introduced to it fairly early on in Brazil and someone claiming that yeah, anyone no matter the OS could get on it. I couldn't believe it, to be honest, it felt like what iMessage was starting to look like... but for everyone? I can't imagine what it would've been like to support so many things, but clearly it was a lot of sweat that paid off extremely handsomely.
That was clearly the killer "feature." Whatsapp is synonymous with communication on the developing world because of this. I remember when I was introduced to it fairly early on in Brazil and someone claiming that yeah, anyone no matter the OS could get on it. I couldn't believe it, to be honest, it felt like what iMessage was starting to look like... but for everyone? I can't imagine what it would've been like to support so many things, but clearly it was a lot of sweat that paid off extremely handsomely.