This is great to see and I hope it’s a very successful enterprise! Since this is a novel enterprise and I think there is some appeal among architects and consumers, it may be worth carving out some marketing moat with a registered trademark and perhaps an icon. While they aren’t your customer, the whole supply chain would be pleased to use your materials in their projects- so anything you can do to help them brag ultimately helps you.
Absolutely! We're in the early stages of developing an idea like this. We're working with a californian construction start-up to reduce embodied carbon in their building materials.
We've also thought about working with some big name companies like Apple, Amazon, big name hotels etc. to build a carbon neutral office/store/hotel. Haven't been able to reach the right people here yet though. Any intros/suggestions are appreciated!
I can see the appeal but would recommend against pursuing large name brand companies at this point. If your solution does what you say, that’s already incredibly novel and interesting to the right buyers; people are seeking these solutions out. The real question will be: what’s the cost? So scaling and cost reduction is where I’d focus. It’s likely non-trivial to go from 1 ton, to 1000, to 1 M.
If you’re looking for a novel way to generate excitement, how about the X-Prize?[0] You’re doing a demo of “1 tonne of CO2 per year“, that’s enough to enter, and entering is enough to tell investors. Doing well could provide dilution free capital, technical validation, in addition to free publicity.
Great thoughts! Our strategy so far has mainly been focused on targeting large producers of cement and glass. We're in the process of signing LOIs here. Agreed that getting scaling right will be the big challenge
X Prize is on our radar, only a shame we mised the cement specific one. Though the dollar value on this one is certainly better
