Cool article, but it's clear from the numbers that the author was starting with metric measurements, translating them to imperial units, and dropping the originals, because almost every quantity reported would be a rounder number in metric units. I wish they wouldn't do that; to make things clear to Americans and elderly Brits they could put the imperial units in parentheses.
Yeah very interesting but I had trouble with the units too. Had to jump out to convert imperial to metric a few times. It really seems like very little effort to provide both units (metric could go in parentheses if imperial is default) I would hope that that wouldn't perturb the target audience too much, but who knows?
Do you think they're doing that because they haven't considered alternatives like the one you've proposed or because those have been considered and found wanting for their target audience?
