I was thinking along a similar line. There are popular rock climbing channels on YouTube. Some of these channels already include promotional or sponsored content. One option is to pay to include your product in a video ("sponsored by Chalk Rebels, get 20% off your first order with this exclusive discount code").
Or send them your products and ask if they would be willing to try and review your product, no strings attached. There may be a risk they may not like your product (hopefully not). Also, best to keep in mind that some proportion of subscribers to a climbing channel will not necessarily be climbers.
Most Subscribed Rock Climbing YouTube Channels (2017~2020):
The list of channels is in the description below the video:
I was thinking along a similar line. There are popular rock climbing channels on YouTube. Some of these channels already include promotional or sponsored content. One option is to pay to include your product in a video ("sponsored by Chalk Rebels, get 20% off your first order with this exclusive discount code").
Or send them your products and ask if they would be willing to try and review your product, no strings attached. There may be a risk they may not like your product (hopefully not). Also, best to keep in mind that some proportion of subscribers to a climbing channel will not necessarily be climbers.
Most Subscribed Rock Climbing YouTube Channels (2017~2020):
The list of channels is in the description below the video:
https://www.youtube.com/watch?v=vZiPIulY6v8