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We developed an internal 3DS attempt strategy to try to remedy this [0], but it is not ideal.

Basically, try 3DS (with no authentication), then try regular charge (NON 3DS), then if all else fails try a full 3DS charge. You'd be surprised by the disparity, especially internationally, and we do recoup some charges at the expense of triggering some unintended blockage.

When asking our provider (Stripe in our case) about the best strategy for this, it always comes down to , "Let SCA (Strong Customer Auth) rules and logic handle everything", but this simply doesn't work well.

I really wish the likes of Adyen, Stripe, etc...would help out with better decline ratio strategies.

I think we are all plagued by "do_not_honor" and "transaction_not_allowed" codes that do little to move us in any direction...

[0] https://medium.com/@globile/using-stripe-to-sell-internation...

EDIT: Fixed the order of actions...




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