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I run sites using Amazon's Associates affiliate program. I also track all outbound clicks from me site.

Luckily, Amazon scrubs any identifying info from their affiliate reports. So say I post an affiliate link to a book and then look in Google Analytics to see 50 readers clicked the link. The next day, I can log into Amazon's report and see I had 50 clicks and 30 sales of the book along with an addition sale of 40 toys, 10 movies, and 3 dildos.

However, I can't actually see which of my 50 readers bought what, if anything. Those 3 dildo purchases are completely anonymized, along with everything else. However, being told I also sold 40 toys really helps me because it lets me know I should probably start writing more about toys since that's what my readers are buying.

I'm also limited to 200 unique Amazon "tags", so I can't assign a unique tag to each of my readers to track them individually.




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