There's also the question of taste. I've tried both Beyond and Impossible, and the latter is simply much more delicious.
I've tried Burger King's Double Whopper and Impossible Whopper side by side, and even though the Impossible doesn't taste like real meat, I was surprised how good it tasted. So much so that I would have no problem forgoing real beef and going with the Impossible Whopper. (I have since returned to BK many times and have just gotten the Impossible Whopper)
Beyond doesn't inspire that kind of reaction. It's just like any old veggie burger.
I've tried Burger King's Double Whopper and Impossible Whopper side by side, and even though the Impossible doesn't taste like real meat, I was surprised how good it tasted. So much so that I would have no problem forgoing real beef and going with the Impossible Whopper. (I have since returned to BK many times and have just gotten the Impossible Whopper)
Beyond doesn't inspire that kind of reaction. It's just like any old veggie burger.