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>, because in the era of television, people understood that the advertising commercial breaks in programmes were distinct from the actual content of the programme, and that the advertisers are _not_ endorsing the contents of the programme at all!

This isn't true. In the past, some viewers have always followed the money trail of a tv show which inevitably leads to the sponsors/advertisers that help fund it. Example of tv advertisers pulling out of controversial topics:

https://www.nytimes.com/1997/04/30/business/main-character-e...

As I've mentioned many times before, there is no media institution on the planet (whether private corporate or public government funded) -- that is immune from censorship because every piece of the chain (creation, distribution, broadcasting, advertising, etc) all require money and money is the ultimate lever to apply pressure via government decrees, consumer boycotts, advertiser boycotts, employee revolts, journalists shaming, etc.

Nobody has invented an implementation that can withstand any pressure to filter content but also be available to the mainstream masses. Google even with its billions has to tame Youtube to placate advertisers. Apple, even with its billions has to placate China. Niche/obscure "censorship-proof" tech like Freenet/IPFS is not for the masses and the desirable content creators can't monetize their effort there.




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