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What about your loyal users? Are they supposed to fend for themselves now? These types of exits create bad precedents for other startups and will make customers wary of using services from the newer companies.

How about open sourcing some of your code if possible?




Most startups have something like this in their TOS, it's just part of the risk using their product:

ALL MATERIALS AND SERVICES ON THIS SITE ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS WITHOUT WARRANTY OF ANY KIND...

http://adgrok.com/terms-of-service/


I posted something similar about Whrrl when they were purchased by Groupon and basically said "see ya" to users.

I too find this trend a little unsettling.


Though they surely have some loyal users maybe there's not as much of a market for a front-end to Adwords to make sense continuing the product?


This really was kind of shitty of them. On the one hand, I understand the excitement of being acquired by Twitter. One the other, that was really shitty and, to be honest, seems very unprofessional to me. People should be in it to produce long-term services and get paid by customers, not by providing a service for a little bit, getting people dependent on it, and then yanking it out when it's profitable to do so.


So, if adgrok were to, for example, not provide nearly as equitable terms as competitors, would you stay out of loyalty or bolt for the better deal?

Just to let you off the hook, neither answer would really justify your harsh (almost personal) criticism of what seems to be a pretty straightforward business acquisition.




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