It's interesting that this phenomenon is obvious in a commercial situation, but rarely considered in political situations. Are we sure that the activists most salient to social media are anything like the groups they claim to represent?
What? Fake/troll accounts in political discourse are widely discussed and studied, probably more than commercial ones (if you don't count obvious spam, which obviously is a focus of lots of attention at least internally to vendors, less so in open research).
It's interesting that this phenomenon is obvious in a commercial situation, but rarely considered in political situations. Are we sure that the activists most salient to social media are anything like the groups they claim to represent?