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I have about 5,000 page views per month and make about $50 from adsense.

In April, I had a 1.78% CTR.

The shitty thing is, it is an AJAX app, so there is only the frontpage, and each lookup does not refresh the Adsense ad. The average time on the site is about 12 minutes.

This is also not a very high volume search term. So the upside for me is pretty limited. Even if I ranked #1, ahead of the .gov site, I do not think I would come close to $2,000.




> The shitty thing is, it is an AJAX app, so there is only the frontpage, and each lookup does not refresh the Adsense ad.

It should be pretty simply to reload the contents of your ad block in the "success" callback of your Ajax library... you're probably leaving a ridiculous amount of money on the table.




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