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The original point of product branding was to allow people to use it to purchase pre-packaged food from a source that they could trust.

The commenter is simply saying that they can afford the price and that they trust Apple's brand not to disappoint them based on previous experience.

That seems fair enough to me.

Personally, I wouldn't buy these because I don't like the styling. I'm also moving towards products made by OEMs rather than outsourced manufacturing as I'm not too price sensitive. i.e. I'm not in the target market segment.

If I could get over all that I'm sure these would be good enough.




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