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The only concern I have is Apple has incentive to promote higher take apps over lower take, so they benefit more from pushing the 30% take apps over the 15% take.

As long as we don't end up with a tiered App Store like XBOX Arcade or Steam Greenlight back in the day then all good. If the 15% apps become pushed less that is no fun.

There is some benefit to a standard price market, most stores are 30% [1]. Tencent MyApp was even 55% until 2019 [1]. Epic Games is 12% but they said they are profitable around 7%-8% [1][2]. Steam, Sony, Google, Apple, Microsoft, Amazon all 30%[1].

If everyone went to 15-20% across the board it would be better. I am concerned about tiering of the market and down the line lower take apps being less pushed.

[1] https://www.gamasutra.com/blogs/SimonCarless/20200903/369516...

[2] https://www.gamasutra.com/view/news/341249/Heres_why_the_Epi...




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