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Indeed! Look around at any mature software and you start to notice that it can be worked with at multiple levels. Perhaps it’s a bunch of built-in features to most users, with a smaller group of users tailoring things with “add ons” and “plug-ins” and “apps”, and finally an even smaller group who writes their own extensions or integrates another application with the API.

“No code” is always what software vendors sell in the beginning. Eventually, they win a large enough audience that they have to add full programmability, if only to automate the testing and management of things, and someone waves enough money at them to allow for some custom thing or other.




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