The route is seriously dumb -- goes straight to Milwaukee and then south, versus going directly through Madison. Badger bus already does MSN-MKE cheaply and quickly, and there's almost no chance that this routing could ever be time-efficient versus the direct route.
The route in Madison was supposed to go to Monona Terrace, which is singularly inconvenient for most people, limiting the catchment basin. Getting out of Madison requires huge numbers of grade crossings, limiting speed, and disrupting traffic.
So this route was never going to be anything other than a slow drain on the treasury, and SW wisely killed it.
The route in Madison was supposed to go to Monona Terrace, which is singularly inconvenient for most people, limiting the catchment basin. Getting out of Madison requires huge numbers of grade crossings, limiting speed, and disrupting traffic.
So this route was never going to be anything other than a slow drain on the treasury, and SW wisely killed it.