The primary market for this are people who glaze over when you start talking about DNS Servers or CNAME. But that is definitely something that would be cool to add.
Even for those of us who don't glaze over when you start talking DNS, there's certainly something attractive about the simplicity that you've achieved. With coralrift I can publish a static site in 15 seconds. I'd love to be able to configure the coralrift side to match my TLD in another 15 seconds. I won't mind configuring the other side of DNS "manually".
Agreed. Sort of like huge number blogger.com users who just use the blogspot.com domain for their blog even though the CNAME option is there. CNAM-ing seems like an easy advanced feature to add later.
The video was a little hard to see though, but the simplicity of the process probably negates that fact.