While I do agree that many Apple fans are quite eager to score points in favor of their preferred platform (just as many Android fans are as well), I still stand by my theory. Have you read the text of the rest of the articles, gone to the twitter and facebook pages and read the postings? In my opinion both the tone and volume is highly unusual, and to my ears the arguments sound exceedingly carefully framed in a way that is unusual outside of guerilla PR.
Obviously I can't say for sure, readers need to make up their own minds.
A lot of it still seems pretty adolescent though, like the post wholly about the "Gmail" icon or throwaway lines about "14 years old’s feeling".
The Twitter account looks like someone is curating it but the facebook page just looks they enabled Tumblr's "Post to Facebook" feature and walked away.
Obviously I can't say for sure, readers need to make up their own minds.