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This has been the most infuriating thing, and as someone who works in media - can trace it directly back to the hire of the former Time Inc COO: https://www.ozy.com/the-new-and-the-next/can-she-make-brands...

They turned Time Inc into a spammy content factory - did huge deals with Taboola/Outbrain, along with creating stuff like a short FB video show about brunch foods. Came over to Reddit and keeps spouting off these huge proclamations about billions of users. They came over right after the huge raise so it's clear that the clear mandate is to commercialize at every possibly touchpoint.




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