The one tweak I'd say to this one is to make it "Be aware that you set the tone".
The senior people in any organisation set the tone for it whether they're trying to or not. If it's not something they're actively doing then the tone goes either to their default (which may well be perfectly good if they're naturally inspiring and engaging) or to some level of disinterest or disengagement.
So for me setting the tone isn't something you can choose to do or not do - what you do get to pick is what the tone you're setting is.
Good call. That's actually what I meant, didn't realize what I was quoting. The awareness is so important- it's a lesson I always seem to be re-learning, because you don't realize how many different ways people are taking cues from you.
The most accessible examples are the industry "gurus" whose everyday lives and everyday mundane thoughts people seem to be so interested in. When they say "people look to a leader" they really mean it - they are looking at you whether or not you feel like you are actively leading at that moment.
The senior people in any organisation set the tone for it whether they're trying to or not. If it's not something they're actively doing then the tone goes either to their default (which may well be perfectly good if they're naturally inspiring and engaging) or to some level of disinterest or disengagement.
So for me setting the tone isn't something you can choose to do or not do - what you do get to pick is what the tone you're setting is.