I have noticed some marketers have tried to fix chat bubble blindness by also adding animated popup messaging and sound effects to your chat bubbles. You can tell that consumers like it, because it drives up the interaction rate.
I'd be interested in seeing an A/B/C test between a basic bubble, a noisy bubble, and the text link demonstrated in the linked article.
I'd be interested in seeing an A/B/C test between a basic bubble, a noisy bubble, and the text link demonstrated in the linked article.