Even the BBC aren't above this sort of thing. My 'favourite' example of this kind of writing is a BBC News article titled This little-known inventor has probably saved your life. [0]
You have to read about half of the lengthy, rambling article before you discover what on Earth they're talking about. Turns out to be about the inventor of the flight recorder. It follows of course that the title is simply untrue, which makes for a nice bonus.
Yeah, I’ve started to skip the first two paragraphs of all articles, now. This, combined with click-bait headlines, has started to make media articles more and more worthless. (In scientific writing and encyclopedia entries, they start with a summary so they immediately get to the point...)
