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As an SEO, I’m embarrassed how accurate the comments in this thread are. I’ve had this conversation with with peers but the search results are utter trash and it makes me feel bad to be part of it, finding good information is so hard.

Until Algos get smart enough to understand text at a deeper level we will not get anywhere.

We really need more competition. I know Apple gets billions from google for being the default search but if they were to buy DDG which results are mostly goof enough, they’d be a viable competitor. Until something big like that happens, Google will continue to be below average




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