Interesting. Maybe a small number of them managed to change with the times (my guess is they didn't call it "pivoting"), but I still can't seriously think that the NYT wants to be the equivalent of "Jedediah's Buggy Whips". Right now they're more like Ford (well maybe not that big, but they are at the very least national in their reach and relevance), and I don't think they'd like to take the step down in size and importance.