It's a bold gamble betting that central city shopping will make sense in a few years from now. I've got to applaud them. I'd hate to see these cities reduced to banking storefronts/tech worker office buildings.
They do have the financial sustainability to attempt this during a 10-15 year trial period or so (compare with the attempt to enter the russian market), even while suffering massive losses every year. Not being a listed company has its perks.
It's a bold gamble betting that central city shopping will make sense in a few years from now. I've got to applaud them. I'd hate to see these cities reduced to banking storefronts/tech worker office buildings.
They do have the financial sustainability to attempt this during a 10-15 year trial period or so (compare with the attempt to enter the russian market), even while suffering massive losses every year. Not being a listed company has its perks.