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Ask HN: Successful startup publicity stunts?
6 points by mcgeadyd on March 2, 2011 | hide | past | favorite | 2 comments
Hi there,

Loved reading about the wepay's publicity stunt with the icecube, as well as paypal's stunt with the t-shirts. (http://www.wepay.com/blog/)

Airbnb's "Obama O's" episode doesn't quite fit into the same category, but is still very cool so worth mentioning!

Can anyone remember any other successful publicity stunts that startups have pulled???

Dave




Yes. Kenneth Cole pulled a great stunt when he first started out. See http://www.fragrancex.com/products/_bid_Kenneth--Cole-am-cid...


Someone just told me about Josh Kopelman renaming a TOWN half.com!!! Love it!!!!

- Thanks for this CJ, Keep 'em comin'!




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