variable pricing for volume - reverse discounts, in effect - might have worked well.
buying 1 pack of TP? $2. 2 packs? $5. 3 packs? $12. etc.
The people that truly need 1 or 2 can afford those. The people that want to buy 10 or 20 at a time will pay a huge premium, enough such that it won't really even be easy for them to turn a profit trying to resell to the people who got there 10 minutes after them.
buying 1 pack of TP? $2. 2 packs? $5. 3 packs? $12. etc.
The people that truly need 1 or 2 can afford those. The people that want to buy 10 or 20 at a time will pay a huge premium, enough such that it won't really even be easy for them to turn a profit trying to resell to the people who got there 10 minutes after them.