What if Apple is selling iPads at/below cost in a bid for marketshare? I could see Jobs et al guessing this would be a big market, and choosing to sell (especially the entry model) at/below cost. Reminds me of the Jobs' perspective on why the the Mac stalled in the 1980s, "when they should have gone for market share, they went for profits." (<a href="http://www.newsweek.com/2004/02/01/ok-mac-make-a-wish.html&#...). This time he's going for market share.
