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They had the word first. That is a compelling argument.

Imagine I start a company today called "America" (I'm in the UK). My business is wildly successful and grows to the point of being a global unicorn that can afford gTLDs. Should ICANN allow me to own .america? A lot of people would argue I shouldn't..




They did not have the word first. Amazon was first used to describe warrior-women from Scythia.




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