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huh.

To me the distinction between strategy and tactic is exactly the opposite of a tomato/tomato-o distinction. They exist at different levels of abstraction.

On it's own, that's not important. What is important is that many companies, especially young ones, waste a bunch of time and/or do ineffective things precisely because they haven't made this distinction, and are thinking at the wrong level of abstraction for the problem they have (if they have even managed to frame it properly).




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