One of the most important aspects IMO is the attitude they take:
> "While we at Microsoft have worked hard to be 'carbon neutral' since 2012, our recent work has led us to conclude that this is an area where we’re far better served by humility than pride," wrote Smith in the blog. "And we believe this is true not only for ourselves, but for every business and organization on the planet."
> "While we at Microsoft have worked hard to be 'carbon neutral' since 2012, our recent work has led us to conclude that this is an area where we’re far better served by humility than pride," wrote Smith in the blog. "And we believe this is true not only for ourselves, but for every business and organization on the planet."