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I wonder if a curated, moderated Amazon could work? Probably wouldn't scale very well, but perhaps if there were more live humans involved in the process of choosing which items were available for purchase, it'd work a little better?

I sorta feel like the future is in smaller more boutique sites for specific things. Like Wayfair for home furnishings or Chewy for pet supplies. A bit like going to the local pet store instead of Walmart for your dog food.




I’ve increasingly been using https://thewirecutter.com for this.


You also have to stay away from Amazon anyway, to not get a fake sent because of their inventory commingling.

But yes, I use the Wirecutter for recommendations too, and I never regretted purchasing anything they recommended.




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