In Vietnam Grab drivers actually make a decent amount of money because a lot of their customers are middle class (relative to Vietnam). I don't think they're missing out on that much business by not having lower prices because you still see them everywhere (17 at a red light is the most I've ever seen) and people who can't afford Grab will use public transportation or their own motorbikes (student jobs may pay 20k-50k/hr, a bus ticket is 6k and a 10km GrabBike ride can be 70k, 4-5km is like 35k). A college graduate after some time may make 100k-200k/hr, and yet you'll still find a large class of people buying the latest iPhones (which would cost around 25 million).
I guess the US is a different environment where there's not enough customers who could afford realistic prices for Uber, and there's not enough alternatives for those who can't afford a personal vehicle.
I guess the US is a different environment where there's not enough customers who could afford realistic prices for Uber, and there's not enough alternatives for those who can't afford a personal vehicle.