> I can't get my head around why I would let some ads trough to earn some bucks....

> I can't get my head around why I would let some ads trough to earn some bucks. It totally missing the point.

The point is so you and everyone else can continue to enjoy free content.

> What we really need is a way to pay for content so content creators can survive without ad revenue.

Brave solves this as well. You can buy BAT instead of earning it by allowing ads. BAT is distributed to content creators with ads on or off.