They are known for selling to larger orgs, because MS partners can pull in local MS heavy hitters when necessary to convince targets to pull the trigger. I wouldn't say their whitepapers get them much in the way of sales.
In my view, the more status-conscious the sales target is, the more easily MS can sell to them. It's not really the tech that seals the deal.
In my view, the more status-conscious the sales target is, the more easily MS can sell to them. It's not really the tech that seals the deal.