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This diamond craze is mostly a US phenomenon. Japan is a distant #2, some parts of western Europe perhaps an even more distant #3, and the rest of the world doesn't even register.



According to Bain, China spends more on diamonds than Europe despite having a smaller GDP. It's very close to Japan in diamond consumption rate.

https://www.bain.com/insights/global-diamond-industry-report... (Figure 16)


I guess this is another one of those weird things where China starting trying to be more like America. The other one is cars (and for some really strange reason, Buicks in particular are very popular there).




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