The actual cost of processing payment is far less than 1.5-3% - especially with debit cards (which actually implement most of what you think "is not a thing") but even when dealing with credit cards and the necessity to include some overhead for countering card fraud and chargeback costs and whatnot, the total cost is far lower, below 1%.
How can I know this? Well, how do all these credit cards that offer cashback bonuses in the realm of typically 1-2% make this unbelievable feat of paying you for paying stuff happen? They pay for it out of the 2-3% that they get for the transaction. Let's take 2.5% as a middle ground and deduce 2% cashback, that leaves us with 0.5% from which the actual costs of doing the payment have to be covered - and the profits to be paid to shareholders, of course.
Also, Europe has this nice regulation in place limiting credit and debit card interchange fees to 0.3% for credit and 0.2% for debit cards. This regulation has been in effect for a few years already, and the only thing that disappeared were these 2%-cashback-on-every-payment cards (or similar offerings, like granting airplane miles of about the same value). Debit and credit card issuers seem to be entirely able to operate under these conditions, which means that their actual costs of doing business must be under these fractions of a percent.
How can I know this? Well, how do all these credit cards that offer cashback bonuses in the realm of typically 1-2% make this unbelievable feat of paying you for paying stuff happen? They pay for it out of the 2-3% that they get for the transaction. Let's take 2.5% as a middle ground and deduce 2% cashback, that leaves us with 0.5% from which the actual costs of doing the payment have to be covered - and the profits to be paid to shareholders, of course.
Also, Europe has this nice regulation in place limiting credit and debit card interchange fees to 0.3% for credit and 0.2% for debit cards. This regulation has been in effect for a few years already, and the only thing that disappeared were these 2%-cashback-on-every-payment cards (or similar offerings, like granting airplane miles of about the same value). Debit and credit card issuers seem to be entirely able to operate under these conditions, which means that their actual costs of doing business must be under these fractions of a percent.