I actually like it and it feel it has some legs. In an era of TL;DR (http://www.urbandictionary.com/define.php?term=tl;dr),it seems to be a good way to get a bunch of trivial information really fast.
The audience here may not be the target market. We spend a lot more time reading content on the www pretty intensely (well I do anyway), but a 2 minute presentation on a subject I am casually interested in seems worthwhile.