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> With loot boxes, you can often trade the items that you won

When Kinder eggs were introduced to the market in 90s in Poland, kids were exchanging the figurines to get complete sets. The DYI models of cars or small toys were what's in gaming nomenclature is considered as "trash loot".

> Loot boxes often show you the rarity (and sometimes the value) of an item that you've won.

Some ladies before buying eggs for their kids were checking the weight of these - the "heavier" ones had chance to contain a figurine. Shop assistants had no problem with that.

> Loot boxes play sounds and show effects depending on the rarity of the item won.

Again, back then, eggs were advertised in tv around afternoon cartoons or other kind of entertaining blocks for kids. Nowadays it's a well known product that it doesn't need any heavy campaign - the generation that grew up with it already has own children. And the addictive part of Kinder eggs would be the milk chocolate shell.




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