Basically, this article is saying that through piracy, you get more exposure for your app, and if your app has any social features in it, the network effects can outweigh any potential lost sales through piracy.
I think a more effective way to do this would be to make the app free for limited periods. You'll reach a much broader audience, with the same effects.
I think a more effective way to do this would be to make the app free for limited periods. You'll reach a much broader audience, with the same effects.