In a behaviorial finance class I took we learned about a few hedge funds that followed CEO's during the 90's, and shorted their companies whenever the CEO underwent plastic surgery. Turns out that personal appearance insecurity of the CEO was inversely correlated to company performance.
From Steve Job's turtleneck to Zuck's zip-up hoodie, CEO appearance is a market signal that some speculators choose to use.
From Steve Job's turtleneck to Zuck's zip-up hoodie, CEO appearance is a market signal that some speculators choose to use.