People buy $35K cars because they can.
Look at sales of something like the SmartCar. They were very low despite the car being $12K-15K as people were willing to pay more.
Yeah it’s not amazing but people are buying trucks and SUVs with much worse MPG for more $$$.
People want the additional capabilities, safety, or even just the status symbol of having a nice truck or expensive car.
Few were going to sacrifice comfort, room, performance for a tiny car with bad mileage. Just because its manufacture was 'eco-friendly'
People buy $35K cars because they can.
Look at sales of something like the SmartCar. They were very low despite the car being $12K-15K as people were willing to pay more.